Reposted from our friends at www.American-Development.com

More than 80 wine labels, expert presentations, tastings and pairings will be presented at exclusive hotels and restaurants in Can Cun-Tulum corridor.Expected to be an event of great impact in the country since the presentation was attended by over 1000 people and different wine house St. Thomas, Monte Xanic, Casa Pedro Domecq and Casa Madero who offered a tasting of more than 20 labels of their best wines accompanied by an excellent combination of sandwiches offered by La Cava de Xcaret, were the delight of those present.
During the festival, homes wine available to the audience about 80 different labels of their wines with a series of conferences, lectures, tastings and pairings designed and conducted by the winemakers and wine houses and Hugo Acosta Laura Zamora to name a few.The restaurants “ambassadors” who are members of the festival, will house the home of wine and food pairing with chefs made exclusive but open to all at affordable prices for the entire community, “said Menu exclusively for Mr. Francis Brown CEO Xcaret Park.
Martin Ruiz Cuevas vice president of the Hotel Association of the Riviera Maya said “it is important that the Mexican wine staying in our hotels and restaurants to be part of the culture and thus support the home production of wine in Mexico. This will be done in parallel in the 163 hotels that are grouped together in our partnership and integrate this effort with training, with knowledge and commercial link with the houses that we visit today, wine is a new culture and have to support it. ”
This type of event is important for Mexico after oil since the second income is tourism and this is part of the cuisine.
On the other hand, he representatives of the various wine houses commented that a festival like this can help raise different problems: “One of the things we face is malinchismo unfortunately when we do promotion, in restaurants, Mexican wine, prefer in his letters Chilean wines, French, Argentine and not looking for a domestic wine. What we’re trying to do is to have a menu of Mexican wine in restaurants in this country, “said marketing director Claudia Bernal St. Thomas home. The idea of such events is to bring the wine to people and try to demystify it as issues related to prices, because even though prices are low or high, there is a very good relationship between price and quality.

The first annual Mexican Wine Festival will take place March 9th – 12th at the The Royal resort in Playa del Carmen. The festival will include conferences & workshops, wine tastings, and cultural events. More than 50 wine labels from 13 different Mexican wine houses will be presented.
Facebook Event Page
PROGRAM
Wednesday March 9, 2011
* Inauguration Ceremony
5th Avenue & Calle 38, 7pm
Wine tasting, bottle music (using wine bottles), trio of musicians, and art exhibition.
Thursday March 10 & Friday, March 11, 2011
* Series of conferences, workshops and tastings
The Royal, 9am-6pm
Winemakers, sommeliers, opinion leaders, wine consultants, wine marketing advisors, experts, journalists such as Laura Zamora, Rene Renteria, Hugo Dacosta, Pilar Mere, among others bring invaluable knowledge to share through more than 40 conferences, workshops and training.
* Wine Pairings at Ambassador Restaurants
13 different restaurants, 8-10pm
Food & wine pairings will be offered at 13 different restaurants, combining the knowledge of the restaurant’s chef and the wine house’s sommelier. The cost will be standard at all restaurants, 600 pesos, and will be limited to 30 people per restaurant. Reservations through the restaurant are recommended. The restaurants are as follows.
Asiana
El Bistro
Blue Lobster
Byblos
Casa del Agua
Cava Veinte 33
Cocina 38
La Cueva del Chango
Frida at Grand Velas resort
Madre Tierra
El Puerto at Fairmont Mayakoba
Sur
Yaxche
Saturday, March 12
* Keynote Speaker & Roundtable
Xcaret, 10am
Mexican wine personalities, wineries, distributors, and consumers will discuss the theme “The future of Mexican wine in Mexico. ”
* Harvest Night
La Hacienda Henequenera at Xcaret, 7pm
The 13 wineries will surprise us at this authentic hacienda with the winning wines and new releases for 2011. Sensory tastings and blind tastings are some of the activities you will enjoy. A gala night, full of music and dance.